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Media API

The Media API is designed for the semantic analysis of news articles and other media content. It helps journalists by suggesting semantic tags, photos, and related articles, and to editors, data analytist and marketing departments by making sense of a large amount of content.

The API is used in our Newsroom Assistant and Analytics solutions:

FeatureDescriptionTypical Use Case
Semantic TaggingSuggest content tags for articleNewsroom Assistant (Top N)
Assign entity, keyword and topic-based tagsAnalytics (Full set)
EntitiesDetect people, places, organizations, etc.Analytics
Photo SuggestionSuggestion of relevant images.Newsroom Assistant
Article SuggestionSuggestion of related articles.Newsroom Assistant

The API's features include:

  • tagging articles with entities, keywords, IPTC Media Topics and IAB Content Taxonomy
  • photo and article suggestions
  • derived entities
  • Wikidata IDs
  • entity and tag translation
  • automatic quality feedback
  • and more

You can explore many of these features in our interactive demo.

To use the API, you'll need a valid API key with the necessary permissions. If you don't have one yet, contact us here.

  • Quick Start – Get up and running quickly with tagging and analysis.
  • Guide – Learn about advanced usage, features, and best practices.
  • API Reference – Technical details for all endpoints

Note on Legacy API: Media API V1 is deprecated. All new integrations should use the current version.