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Domains

Analysis quality improves when the appropriate domain is specified using the domain field of the Request object.

Domains fall into two main genres:

  • Media – for analyzing media and news articles.
  • Voice of the Customer (VoC) – for analyzing customer reviews and customer support texts (e.g., support emails).

Additionally, there are:

  • A generic domain
  • Private custom domains, tailored to a specific customer's needs.

Media Domains​

Media domains are optimized for analyzing media and news content. They assume standard spelling and grammar.

Available domains: media, news, sport, tabloid, tech While media provides broadly useful results, selecting a more specific domain improves accuracy in areas such as:

  • Entity disambiguation (e.g., Barcelona is more likely to be interpreted as FC Barcelona than the city);
  • Semantic tag selection.

Supported analyses and languages:

CzechDutchFrenchGermanEnglishSlovakSpanish
Named Entities✓✓✓✓✓✓✓
Numeric Entities✓✕✕✕✓✕✕
Entity Linking✓✓✓✓✓✓✓
Semantic Tags✓✓✓✓✓✓✓

Alpha support is also available for Polish.

Voice of the Customer (VoC) Domains​

VoC domains are designed for customer feedback—both reviews and customer support messages (e.g., emails or chat logs).

If a requested domain isn't supported for a given language (e.g., voc-hospitality for Slovak), the system falls back to the generic domain (see below).

Named entity recognition in VoC domains is limited to relevant items. However, a custom domain can be created to recognize the same named entities as those in media domains (see above).

Supported domains:

DomainDomain ParameterLanguagesEntitiesSentiment
NamedGeneralDomain-SpecificNumericGKB Linking
Generalvocen, cs, skselected✓✓✓✓
Restaurantsvoc-hospitalityen, cs, deselected✓food, restaurants✓✓✓
Bankingvoc-bankingen, cs, skselected✓banking, insurance✓✓✓
Retailask us✓✓✓✓✓
Transportationask us✓✓✓✓✓

Generic Domain​

The generic domain provides a genre- and domain-agnostic analysis. It is used when no specific domain is specified. Its behavior is similar to the media domain but without entity linking to the knowledge base.

Notes:

  • Named entities include names of people, organizations, locations, and products.
  • General custom entities are standardized keyphrases (e.g., sports names, common political and economic terms).